For the dad who does it all - sunrise surfs, sunset braais, sandcastle duty in between.
Brian lives in flip-flops, loves a good cooler box, and knows every beach from Kommetjie to Kenton.
This collection brings together practical, beach-ready favourites he’ll actually use.
Easygoing, outdoorsy, and dad-level cool.
Founded in Jeffreys Bay, with surf at our core, The Store brings you a curated mix of everyday style, active essentials and laid-back coastal living.
We’re the exclusive South African stockists of Cariuma sneakers and the official distributors for Vissla, Sisstr, Stance, Amuse Society, and DaFiN.
Visit us at one of our 11 retail stores nationwide, or shop online — we ship across South Africa.
Need help? Get in touch at support@the-store.remaze.com
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